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Linkup

Case Study

Meet new people, IRL
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Linkup connects real

people

around real-life events

Working closely with the Cofounders, Ben & Jack, we created an application that is fully driven by UGC (user-generated content). It allows people to create accounts, and create events (Linkups) stating what they’re doing and where (roughly) they’re doing it.

People then request to join the linkup, and the owner can accept or decline if they want to meet them. Then a group chat opens with people in the Linkup and the exact location revealed.

It is being used for: travellers finding new local people, marketing meetups, crypto get-togethers, club nights, comedy nights, and for people generally looking for linkeminded people.
1
Highly scalable architecture
1
Over 50k downloads from soft-launch
1
Event based activities to meet new people
1
Linkup management portal to moderate content
1
Highly active & engaged user-base
Linkup‘s mission is to get people social again
People are feeling less connected than ever, yet we live in a world more connected than ever. There is a loneliness epidemic that needs fixing, and fast.  It’s harder than ever to make meaningful connections. This is why Linkup exists.
PROBLEM #1
Highly scalable user model
PROBLEM #2
Safety considerations for users
PROBLEM #3
Time based events and chats
PROBLEM #4
Discoverability of relevant Linkups
Linkup

01

Built on MS Azure

Using Microsoft suite of tools, we built and tested the system to scale big. A complicated  microservices architecture that includes market-leading tools and services.

Using Microsoft suite of tools, we built and tested the system to scale big. A complicated  microservices architecture that includes market-leading tools and services.

02

Safety for users

As well as a safety guide, Linkup only allows registrations by phone numbers, and advises people to connect to socials and upload real images. Locations are hidden until users are accepted to a Linkup.

As well as a safety guide, Linkup only allows registrations by phone numbers, and advises people to connect to socials and upload real images. Locations are hidden until users are accepted to a Linkup.

03

Automated triggering

Linkups are time-based, and using 3rd party systems for controlling things like chat, we built solutions to open, close, and extend group chats and linkup discoverability on the fly.

Linkups are time-based, and using 3rd party systems for controlling things like chat, we built solutions to open, close, and extend group chats and linkup discoverability on the fly.

04

Filters, and options

A suite of options are selectable by users, to choose what type of person and Linkup they’re interested in, as well as location and search radius options.

A suite of options are selectable by users, to choose what type of person and Linkup they’re interested in, as well as location and search radius options.

Linkeup app banner ad in Manchester
Linkup
Linkup mockup
Linkup mockups
Linkup mockups

What does

the client

think?

Tappable exceeds expectations, refining apps for success without overspending, and perfectly aligning with our vision.
Ben Whatson
Co-Founder at Linkup Social
View all projects

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