Envimo / Imperial College London

UX Design of a web app that makes invoice collections easy for SMEs
Screenshot of the Paycada app interface. A web app is designed to help small businesses collect invoices easily and solve payment issues

Paycada

One major problem businesses face today are late payments. It negatively impacts cash flow and is time-consuming, effectively damaging business growth.

Fignum came to us with an existing system dedicated to getting small businesses’ invoices paid. They needed a UX creative and strategic partner to bring Paycada to life.
Paycada web app, helping SMEs easily manage invoice collections and reduce the impact of late payments on cash flow and business growth

Provide a brand

Our mission was to provide Paycada with a brand. We were responsible for who they were and what they stood for. To ensure we could achieve Fignums vision, we had to consider a few things.

Paycada app mockup showcasing the dashboard, designed to simplify invoice collections for businesses and help manage late payments
Paycada, a web app designed to simplify invoice collections for SMEs
A web app that simplifies invoice collections for small businesses.

Problems

  • How to create a brand that stands out and appeals to small businesses
  • How to keep a clean/simple design with a large amount of information
  • How to design a UX on top of an existing system
We gave a face to Paycada through a design gig. This included:
  • Name & brand pack
  • A web app
  • Building digital assets
  • Marketing materials
  • E-books
  • Sites for marketing campaigns
Paycada web app, created to simplify invoice collections and address the problem of late payments for SMEs
Paycada web app, focused on improving payment processes and cash flow for small and medium-sized businesses.
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Page featuring "Heading 1" and "Heading 2" using fonts from the Paycada web  app.
Paycada app branding design featuring the Poppins font, showcasing a clean and modern style for the app's user interface.

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